Toyota announced today that they have fired lead Camry interior designer Ashiro Nakasota in the wake of praise for the 2012 Camry’s redesigned interior.
“Reviews of the new Camry have described the interior as ‘classy looking’, ‘a victory of designers over accountants’, and ‘lacking the rental-car anonymity of the old Camry’,” said Toyota spokesman Ashiro Nakaspokesman. “Consumers are using terms like ‘modern’, ‘luxurious’, and ‘attractive’. Needless to say, this is a completely unacceptable situation for the Camry.”
Toyota’s President of Operations, Ashiro Nakabigcheese, issued a written statement about the decision to sack Nakasota. “The Camry has a hard-earned reputation as a boring, predictable car for boring, predictable people. This level of design appeal is totally unacceptable and not at all in line with our corporate values. We sincerely apologize to our loyal buyers, and give our solemn promise that this will not happen again.”
Responsibility for the cabin redesign has been handed over to Acting Design Cheif Ashiro Nakatemporary, who led the interior design on the previous-generation Camry and Corolla. Nakatemporary is planning a new interior for the 2015 Camry, the dashboard of which he says will feature “the largest single-piece plastic molding in the history of the automotive industry.”